Marisa Anziano Copy Editor
After an excruciatingly long day that most likely consisted of attending class, working for minimum wage and/or crying over your keyboard while writing your thesis paper, your brain needs a break. You log on to YouTube and your subscription box is flooded with beauty bloggers showing you the latest trends and teaching you how to construct the perfect smoky eye. Each product they use seems to work like magic as it virtu- ally erases their imperfections or makes them looks like Blake Lively or Lauren Conrad.
The only problem is you are not sure whether this “perfection” is due to poor camera quality or flattering lights and angles. Then, you wonder whether you can really trust their opinions. Are they saying this because they know that it works? Are they just saying this because the company paid them to say complimentary things? This is the Internet after all. After borrowing a lab coat and some goggles, just to make myself feel a little more official, I investigated some of the most talked about beauty
products on the market. Here are five products that I think are actually worth the hype. Urban Decay’s All Nighter Makeup Setting Spray – $29
This product boasts lofty claims that include the product’s ability to lower the temperature of your makeup to hold it in place, work on any skin type and last up to 16 hours. Now, I do not know about lowering your makeup’s temperature. However, I do know that when sprayed on my face before and after foundation ap- plication, my makeup did not crease, break down or smudge. “I use Urban Decay’s makeup setting spray for a night out on the town to make my makeup last all night,” said Liza Gomelski, senior Public Relations major. Tarte’s Lights, Camera, Lash- es Mascara – $19
This mascara is marketed as a four-in-one product that lengths, curls, volumizes and conditions. One look at the package and you will see that it alleges that it will increase the volume of your lashes by 424 percent. I will admit that I was dubious. This sulfate and paraben free mascara is definitely my favorite higher end find.
“Tarte’s Lights, Camera, Lashes comes in a purple snake skin pat- tern case and it lasts all night without clumping,” said Gomelski. Benefit’s the POREfessional – $30
I will admit that this hefty price tag kept me from trying this primer, which is supposed to minimize the appearance of pores. However, I was pleasantly surprised when I tried it after receiving a free sample. There is no real magic cure for pores but this product smoothes over them, cre- ating a nice base for foundation or powder, without clogging your pores. I will say that the consis- tency, which was comparable to a thick sort of whipped cream foam, scared me at first but it truly glides onto the skin seamlessly. Urban Decay’s Naked Palette – $50
If you are anything like me, eye shadow is your last priority. Nevertheless, I could not help but lust after Urban Decay’s Naked Palette. Everywhere I went online or in stores, people were touting the amazing color pay off, smooth consistency and ease of use. To be honest, this palette delivers on those accounts and more. The shadows are mostly shimmers and satins, which may seem daunt- ing. However, the shades are very complimentary to most skin tones and most of all they are very wear- able. It is difficult for me to pick a favorite but I especially use Naked, Half Baked, Dark Horse, Toasted and Hustle the most.
Revlon’s Lip Butters – $7
As opposed to the other products I discussed, the Revlon Lip Butters are very affordable and available at nearly any drugstore. According to the Revlon website, 94 percent of women’s lips were softer, smoother and moisturized after using this product. These were marketed as a tinted lip balm that offered decent color and plenty of hydration. However, the lip butters, Lollipop and Red Vel- vet especially, are even more pig- mented than my more traditional lipsticks. They apply easily and last for a couple of hours as well.
At the end of the day, beauty is less about makeup and more about being yourself and being happy. Makeup should enhance and ac- centuate your natural beauty not detract from it. As always, the best beauty product is confidence so try something new or keep it simple!