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Kardashian, Anything for Kash

Olivia Wicik

“Kim’s Fairytale Wedding” just barely debuted on E! and the couple is already ending their marriage. Many of us haven’t even had the chance to see the two-part episode yet and now the network is scrambling to get it off the air. As most of us have heard throughout the past week, reality star Kim Kardashian, 31, filed for divorce from her husband, Kris Humphries, on October 31, after a short-lived 72 days of marriage. Although this isn’t really “news worthy” perhaps there is a need to address the situation; whether you love or hate the Kardashians, you definitely know of them. With people on social media websites such as Twitter attacking the 31 year-old’s decision to end her marriage, many questions have been raised. Was this simply a business decision? How can gay marriage be illegal in many states when many straight couples are ruining the sanctity of the act all on their own?

Kim Kardashian is a self-proclaimed businesswoman. In the words of her own mother she is not just a name, she is a brand: Kim Kardashian Inc. With that being said, is it a coincidence that reports show that Kim profited $18 million from the wedding? After the announcement of Kim filing for divorce, the family put out statements denying any profits were made from the wedding. Kris Jenner, Kim’s mother, spoke about the divorce during an interview on “The View” on November 2.  When asked, “Did they net, or gross any amount of money?” she replied, “Absolutely not.” However, this wasn’t the case when the reports first came out right after the marriage took place. Vendors donated their locations in return for publicity, lavish gifts were received, incredible amounts of money were paid for magazine interviews and photo opportunities, and every time the wedding special aired on E!, Kim and her soon-to-be ex-husband received a payment. In her personal blog the star stated, “I’m so grateful to everyone who took the time to come to my wedding, and I’ll be donating the money for all the gifts to the Dream Foundation.” According to TMZ, a celebrity gossip website, Kardashian will donate $200,000 to the foundation.

Celebrity blogger, Perez Hilton, let the world know his thoughts on the divorce via his Twitter page when he wrote, “Straight people do a damn well good job themselves of ruining the sanctity of marriage! “MarriageForAll.” This was not the only angry tweet on the social-networking site following the news of the divorce, other celebrities and just common people shared similar thoughts. Kardashian made such a spectacle of her “fairytale” wedding despite the warnings of her family members, and jumped into something she wasn’t 100% sure about, when there are couples out there that have been together for years and may never have the chance to legally tie the knot.

Despite all the media attention, one question that remains is, will this hurt Kardashian’s public reputation? Some sources say it might even help. According to www.dailymail.com, during some of her first interviews after the shocking (or not-so shocking) news, Kardashian told an Australian radio host, “I don’t think I’m ready to go into the details of what went on in my marriage.” Some may say that this was a way to get viewers to tune in to her publicly-commercialized new series “Kim and Kourtney Take New York.”

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